Weird Girl

aka Fruit-style, Harajuku revival

established

"Purposeful dissonance"

A self-aware, maximalist aesthetic that intentionally clashes patterns and textures to create a "weird" or avant-garde look.

Atmosphere

The sensory world of Weird Girl

Vintage toy shops, street style photography

Philosophy

Ugly is cool

Who Lives Here

The character archetypes that embody Weird Girl

The Art Student

The Eccentric

What It Rejects

Weird Girl exists in opposition to:

Polished beauty

Mainstream trends

Daily Rituals

The practices and behaviors that define this way of living

Pattern clashing

Layering unconventional items

Origin

Heavily influenced by 90s Japanese Fruits magazine and popularized by Gen Z on TikTok and Pinterest.

Era

2021-Present

Regions

Tokyo, New York, London

Trend Score

85

Key Elements

Key Garments

  • Knit hats
  • Leg warmers
  • Clashing prints
  • Mini bags
  • Chunky jewelry

Silhouettes

  • Avant-garde
  • Layered
  • Unconventional

Color Palette

Dissonant and high-energy color combinations

Primary Colors

Green
Pink
Yellow

Secondary Colors

Purple
Orange

Accent Colors

Patterns

Key Brands

Heaven by Marc Jacobs
luxurycore
Coperni
luxuryadjacent
Depop Sellers
indiecore

Materials

KnitFaux furSynthetic blends

Cultural Context

Individualism, anti-perfection, nostalgic eccentricity

Associated Music

Experimental PopJ-PopHyperpop

Core Relationships

Influenced By

Maximalism
Kitsch

Influences

90s Harajuku
Bjork
Vivienne Westwood

Related Cores

Kidcore
Indie Sleaze
Last updated: January 17, 2026